History
Bottega Veneta was founded by Michele Taddei and Renzo Zengiaro in 1966.
However interest in the brand declined during the 1990s so in 2000, the Moltedos brought in British designer Giles Deacon to shake up the languishing house. According to Deacon, the interview took place on a bed at the George V in Paris, and he got the job because Laura Moltedo liked a picture in his portfolio, of a budgerigar driving a Rolls-Royce. Under Deacon the company launched a successful line of Ready-To-Wear clothing,[citation needed] but in July 2001[citation needed] Tom Ford persuaded Gucci Group to buy Bottega Veneta.
Ford moved Deacon to Gucci womenswear, and German-born designer Tomas Maier took over at Bottega Veneta. With Gucci’s support, Bottega Veneta has reclaimed its leading position in the luxury leather goods market.
Style
Bottega Veneta intrecciato woven leather handbag
Bottega Veneta is best known for its hand-woven leather goods – bags, belts, and shoes. They are all handcrafted in Italy and retail for 1000 or more. Current Bottega handbags typically boast clean lines, the softest Intreciatto woven leathers, and a classic palette. Major trends are nodded to (such as patent leather and studs in autumn 2007), but always in a toned-down, easy-to-wear way. They are generally only labelled on the inside, although under Deacon, the metalwork had small, subtle logos). Bottega Veneta approach is best summed up by a company slogan that loosely translates as “When your own initials are enough”
Maier’s aesthetic for Bottega Veneta Ready-To-Wear is more understated and classical than Deacon’s “high-octane, ultra-sexy” look. Lines are simple and clean, with ladylike silhouettes and (particularly for Spring/Summer collections) Greco-Roman inspired draping and folding predominating. The colour palette consists largely of light-toned neutrals and pastels for recent Spring/Summer collections, and black, neutrals and faded colours, such as reds and yellows for Autumn/Winter 200708.
Boutiques
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Shop in Hong Kong
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The company currently has boutiques in Italy, Spain, France, the United Kingdom, the United States, Switzerland, Germany, The Czech Republic, Greece, Russia, Turkey, Denmark, Sweden, Lithuania, Ukraine, Japan, Hong Kong, Guam, Korea, Taiwan, Singapore, Indonesia, the Philippines, Thailand, Kuwait, India, Malaysia, the United Arab Emirates and Saudi Arabia.
Notes and references
^ a b c d e f Frankel, Susannah (2007), “Giles Deacon: King of London”, The Independent (London), 2007-02-10, http://www.independent.co.uk/news/people/giles-deacon-king-of-london-435540.html, retrieved 2008-04-07 
External links
www.bottegaveneta.com Bottega Veneta
www.guccigroup.com Gucci Group
Bottega Veneta news articles
v d e
PPR Group
Subsidiaries
Luxury brands
Gucci 
Yves Saint Laurent  Sergio Rossi  Boucheron  Bottega Veneta  Bdat & Co  Alexander McQueen  Stella McCartney  Balenciaga
Retailers
Redcats  fnac  Conforama
Other
CFAO
Categories: Clothing companies of Italy | Italian brands | Luxury brands | Gucci brands | High fashion brands | Fashion accessory brands | Companies established in 1966Hidden categories: Articles needing additional references from April 2008 | All articles needing additional references | All articles with unsourced statements | Articles with unsourced statements from April 2008 | Articles needing cleanup from April 2008 | All pages needing cleanup | Wikipedia laundry list cleanup